"Inside one of the fastest-growing clothing companies that's making some millennial moms rich"
One of my team members shared this article with me this weekend and I shared it on my VIP shopping page, but want to share it here as well.
Business Insider posted an article on September 2, "Inside one of the fastest-growing clothing companies that's making some millennial moms rich," and while I'm not rich, I am a millennial mom and this rings very true for me.
The article discusses a few details regarding LuLaRoe as a company, but also discusses one consultant's viewpoint (but really, it's how we all feel) that the clothes make women feel good about their bodies - no matter the shape and size. It's true. From 0-24, these clothes are made to look good on every body type.
At convention this year, the head designer for LuLaRoe, Patrick Winget, said they went through tens of versions of the new LuLaRoe Carly dress before they had the design just right so that it looked flattering on all 20+ models they used to check the fit and look on different body types.
And when you check out the style pages, note that the models LuLaRoe uses are exactly that - different body types. It's one of the best things about these clothes - they really take the time to design them for everyone! To me, that is amazing.